Social Media Specialist

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Project Id

Project Description

The contract Social Media Freelancer will support the development, implementation and monitoring of social media campaigns across a number of platforms and will write and gather content for social media and blogs, while assisting the Social Media team across various projects. 

Essential Duties and Responsibilities: 

  • Assist in the development and delivery of brand-appropriate content across social media channels, external communications and blogs.
  • Listen to and monitor all social media outlets: pages, sites, blogs on a daily basis and post/respond on particular topics or in response to other post/comments in a timely manner.
  • Use alerts, search and other tools to monitor for mentions.
  • Contribute to and regularly update external social sites: such as Facebook, Twitter, Instagram and other community sites.
  • Develop content calendar for various clients.
  • Develop reports on social analytics, provide recommendations to improve engagement and help set practices for agency and its clients.
  • Ensure consistent branding and design across all digital assets (e.g., images, messaging, and layouts).
  • Work collaboratively with Public Relations, Account, Creative and Media teams to support various programs such as events, announcements, retailer promotions, etc.
  • Follow and provide a point of view on relevant industry trends for clients and agency.
  • Collaborate with team to determine key demographics to target relevant content
  • Support of other agency initiatives as requested.
  • Actively engage with client’s community based on trending topics and keywords
  • Ability to collaborate and engage with client’s community at real time events utilizing event hashtags

Education and/or experience :

  • Must have Social Media experience.
  • Bachelor’s degree in Communications, Media Studies, Journalism or equivalent combination of professional and academic experience.
  • Minimum 1 years of experience with web/social/digital marketing communications and planning, testing, launching, monitoring, optimizing and measuring social media campaigns.
  • Strong knowledge of Social Media Platforms, Publishing, Monitoring & Measurement Tools.
  • Proficiency in using various office software packages including word processing, spreadsheet, presentation, calendaring and email management.
  • Self-motivated and able to manage multiple initiatives and priorities within specified timeframes.
  • Excellent oral and written communications skills.
  • Strong project management skills.
  • Experience with Public Relations, digital marketing and paid media is a plus.
  • Experience with Sprout Social, Buffer and Google Analytics is a plus.
  • Possess a true passion for social media
  • Photography experience is a plus.
  • Agency experience is a plus.
  • Must be able to work events as needed

This Project is seeking consultants.

Project Location:
This is not a remote position.
This position does not require travel.

Project Salary - Hourly
Minimum Range In Dollars:
Maximum Range In Dollars:

Functional Expertise

  • Social Media

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