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This is a contract position and you'll be working remotely.
Primarily focus on content and search engine optimization as the major components of the online marketing strategy to establish awareness for the company's US target Market.
Understand the peer-to-peer lending industry to develop and implement a SEO strategy. You will serve as an expert in search engine optimization and marketing through insights and analysis, and should have strong proven experience working in a dynamic SEO campaign.
ROLES AND RESPONSIBILITIES:
Act as a specialist of the search engine marketing channel.
Collaborative strategy development and start-to-finish project management
Keyword research, conversion optimization, on-page optimization, off-page optimization
Understand and incorporate best practices of SEO and SEM techniques. Actively manage SEO and key word strategies to increased brand, product and content visibility online.
Recognizing opportunities to expand client engagement across other agency channels
Experience working with web analytic tools, including Google Analytics and Google Adwords
Proactively contribute ideas to increase traffic to the website
Manage and create content for company Wikipedia page
Coordinate deployment of content through multiple channels including website, LinkedIn, Facebook, Twitter
Coordinate with web designer regarding keywords, apply HTML tags, title tags, headings, user friendly navigation
Ensure brand and message consistency across web platforms.
Knowledge & Skill
Bachelor's Degree required
3-5 years managing SEO/SEM in-house or at an agency; B2B experience preferred
Experience with Google Adwords, Google Webmaster, and Microsoft BING. Google Adwords certified preferred
Experience with HTML and CSS
Requires hands-on knowledge of best practices in SEM and a proven track-record of delivering qualified traffic from both an acquisition and conversion standpoint
Exceptional editorial skills
Fundamental knowledge and experience with web analytical tools and interfaces (Google Analytics preferred)
An organized individual with great attention to detail and focus on quality of results
A self-motivated individual; a good team player
Takes accountability and ownership of his/her own work.
This Project is seeking consultants.
This is a remote position
This position does not require travel.
Project Salary - Hourly
Minimum Range In Dollars:
Maximum Range In Dollars:
- Online Lead Gen
To apply for this project, log in as a consultant and search for the Project ID number.
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